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An Open Letter to Technical Leaders of SMBs

An Open Letter to Technical Leaders of SMBs

Read Time: 5 minutes Published: February 11, 2025

By now, you’ve probably heard of Electric. We’re not just changing the game—we’re rewriting the rules of IT management with a SaaS solution designed to make IT effortless. IT management isn’t going anywhere: companies need devices, devices need to be secure, and employees come and go. IT touches every department and employee, and it’s usually only acknowledged when something is not working or when there’s a delay. For non-technical people, Electric’s value is clear. They want IT management to be an invisible background task that works. They don’t appreciate the complexity involved in making it seamless—but technical leaders do. Let’s talk to the tech leaders out there who have the skills and knowledge to make IT management less of a Herculean task. As skilled professionals, your value goes far beyond managing devices and provisioning workflows.

As a technical leader, you’ve likely had to juggle countless responsibilities that go beyond your core expertise. Perhaps you remember the last onboarding crunch when a wave of new hires required devices, accounts, and training materials all at once—while you were still troubleshooting an unexpected network outage. You’ve set up laptops for new hires, adopted and maintained mobile device management (MDM) systems, and are capable of building provisioning processes from scratch. You’ve vetted, purchased, and deployed top-tier security solutions. And let’s not forget those late-night runs retrieving, wiping, and reallocating devices from exiting employees—all while meticulously tracking inventory. You manage admin accounts across your company’s web applications, adding and removing user access with ease. In short, you’re a one-person IT powerhouse.

You’ve intended to automate much of this yourself. Automation has been on your radar, perhaps as a priority list item or a back-of-the-mind improvement goal. Either way, it just hasn’t made it to the forefront. After all, your company’s core mission doesn’t revolve around IT management, so it’s unlikely to ever be your primary focus. Still, having automation in place would dramatically improve your day-to-day work. This is where Electric comes in.

But here’s the thing: just because you can do it all doesn’t mean you should. Your time is valuable. As technical leaders, you’re paid well for your expertise—not for the hours spent juggling tasks that could be automated or outsourced. Can you justify the time it takes to handle all this manually? Or should you focus on higher-impact, strategic initiatives that truly move the needle for your companies?

The Hidden Costs of IT Management

Managing IT in-house can seem straightforward, but it’s often riddled with inefficiencies. For example, routine tasks like provisioning devices, updating spreadsheets, and managing user accounts can consume 10 to 20 hours of your week. That’s nearly half of a full workweek spent on repetitive tasks instead of strategic projects. These hours add up quickly, pulling you away from activities that drive real value for your organization.

Beyond the time cost, there’s also the mental toll. Switching between strategic planning and administrative work disrupts focus and decreases productivity. It’s not just about the hours you lose; it’s about the momentum and innovation opportunities that slip through your fingers while you’re busy handling minutiae.

The Opportunity Cost of Time

As technical leaders, you’re not just problem solvers but innovators. Every hour spent on routine IT management is an hour not spent driving transformation within your organization. What could you achieve if your time was freed up? Perhaps you’d launch a new initiative to streamline operations, implement a cutting-edge technology stack, or lead your team in tackling a critical business challenge. The possibilities are endless when you reclaim your time and refocus on strategic priorities.

That’s the true value of Electric. By taking IT management off your plate, we give you the bandwidth to make a real impact and focus on the work only you can do.

Take Action to Preserve Your Time

Electric isn’t just a tool; it’s a partner in your success. Unlike traditional Managed Service Providers (MSPs), which can be costly and too intensive for SMBs with strong technical skills, Electric offers a tailored, efficient solution designed specifically for businesses like yours. By simplifying IT management, we help you strike the perfect balance: enough involvement to stay in control without endless hours of administration. With Electric, you can offload repetitive tasks, freeing you to focus on what matters most.

Don’t let IT management drain your time and energy. Take the next step with Electric and see how much more you can accomplish when routine tasks no longer hold you back. Schedule a demo today and discover the difference it makes when you can dedicate yourself fully to your company’s growth and innovation.

Time is a most precious resource. With Electric, you can reclaim yours. Focus on solving your company’s toughest problems, driving innovation, and making strategic decisions that matter. Let’s preserve our time where we can make a real impact.

Greg Pellegrino

Greg Pellegrino is the VP of Engineering at Electric with over ten years of experience in product development lifecycle and delivering high-quality software solutions.

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